SWRAC

The SWRAC is an independent specialist college and alternative education provider in Dorset, helping young adults realise their full potential and enabling them to thrive. With their marketing material consisting of text heavy documents and various coloured flyers, SWRAC wanted to collate all that information into a more practical format they could provide potential students but also their parents/guardians. Showcasing who they are and the services and education they provide.

Client: SWRAC
Project Manager & Copywriting: Charlotte Flake
Photography: SWRAC

With no existing brand guidelines the brief was to relate the design to the logo, with its rounded squares and its vibrant green colour palette. Using these as squares as windows for the imagery and as a consistent containing device flowing from page to page.

The bold titles, rounded corners and real life, personable imagery, help provide a friendly, informative and engaging brochure for both the students and the adults in charge of their care and education.

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